Card 3
Growth Foundation
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Making sure your company can scale later on
  • Your product must not be easily replicable
  • Your product must improve with scale. So your competitive advantage grows over time and so competing players have a very hard time catching up
  • Through better technology, lower prices, better insights, better experience
  • Margin should increase with scale for later innovation/growth cycles
  • Your product and the general appearance (including every touchpoint customers have with your product) should be aesthetically most pleasing
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