Have your first big equity funding round as late as possible to keep as much equity as possible for later innovation/growth cycles
Try making money yourself first. With today’s access to AI it is easier than ever to create your first three versions yourself
Try working with credit (long-term credit) and similar, rather than giving away equity
Raise big money for equity as soon as you have a decent valuation (>10M) so you don't give away too much and so you have enough equity for later growth cycles
Partner up with investors that can see the long-term potential of the company and how your market will grow in the next 10 years
